Tech · Social media ROI
Social Media Time ROI
Which platforms give you genuine value versus draining attention for unclear return? Get a per-platform verdict on whether your social media time is worth it.
What this means
This instrument starts blank so it does not judge a made-up example before you have entered your own situation.
Formula used
Platform ROI = (value_score × time_minutes) - (passive_scroll_fraction × time_minutes × mood_cost)
Worked example
30 minutes on LinkedIn with career value and intentional use scores well. 90 minutes on TikTok with mostly passive scroll, anxiety after, and unclear value scores as worth reviewing or cutting.
Common questions
What counts as good social media ROI?
Connection with real people you care about, career or professional value, entertainment you actively enjoy, or information that helps you make decisions. Passive scroll with anxiety at the end is poor ROI regardless of entertainment value.
Should I delete my social media?
That's not what this tool is for. The verdict is platform-specific — most people have one or two that give genuine value and one or two that don't. The tool names which is which.
Plain-English summary
Fill in the questions on the left to generate a verdict card.
This section translates the result into a short, direct takeaway rather than leaving the page at a bare number.
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